“A postcard sent to the address with a verification code boosts your visibility online? If so, you’ve probably heard of Google My Business Listing – the free tool that aids companies in controlling their online visibility on platforms such as the Google search engine. But did you know verifying your GMB account is crucial for unlocking its full potential?
If your business has a physical location, it’s essential to have a Google My Business account. However, having an unverified GMB listing can hurt your standing and presence in local search results. In this blog post, we’ll discuss the importance of verifying your Google My Business listing account and show you how to do it quickly and easily! So let’s get started!
What is Google My Business?
As a business owner, you should claim your Google My Business (GMB) listing and verify your business. After you claim your listing, you can edit your business information, like your hours, address, phone number, and website URL. You can also add photos, post updates about your business, and see insights about how customers find and interact with your business on Google.
Verifying your GMB listing is essential because it demonstrates to potential clients that you are a trustworthy company. It also gives you access to features that non-verified companies don’t have, like being able to respond to reviews. Also, each site must be certified if you have multiple sites.
If you haven’t verified your GMB listing yet, or if you need to demonstrate a new location, follow these steps:
1. It demonstrates to potential clients that you are a trustworthy company, the account that owns the listing.
2. Find your business on the map and click it.
3. On the right side of the screen, click the blue “Verify now” button.
4. Choose how you would like to verify your listing: by mail or phone.
If you choose by mail, Google will provide a postcard containing a verification number to the address of your company within 14 days. Businesses can manage their web presence using the free tool GMB on Google, including Search and Maps. By creating and verifying your GMB listing, you can ensure that your company is listed When potential buyers look for your goods or services.
Managing your GMB listing is essential for two reasons: first, it helps you control how your business appears in search results, and second, It enables you to speak with clients directly through reviews and messages. Creating and verifying your GMB listing is simple and only takes a few minutes.
How to do it
Visit google.com/business and click “Start now.” Next, enter your business name and address. If your business already has a listing on GMB, you’ll be prompted to claim it.
Select the category that best describes your business, then add photos and a brief description. That will make it simpler for clients to find you. Online. Once everything looks good, click “Finish.”
Google will call or mail you a verification code. You’ll need this code to complete the verification process and manage your GMB listing. That’s it! Once you’ve verified your account, you can change your listing and respond to customer reviews.
How to Set Up and Verify a Google My Business Account
Verifying your Google My Business (GMB) account is essential if you’re a small business owner. By confirming your GMB account, you’re telling Google you’re a legitimate business and giving yourself a higher possibility of turning up in local search results. Plus, verification gives you access to valuable features like insights and the ability to respond to reviews.
To set up your GMB account:
Pick a phone number for customers to call you, a website, or a message.
Verify your business ownership with a PIN that will be sent to your business address or phone number.
Find your listing in Google Maps or Search and claim it if it still needs to be claimed.
Click “Verify Now” in the listing sidebar on the right-hand side of the screen.
Choose how you’d like to verify your listing: by phone or postcard. With either method, Google will send you a verification code that you’ll need to enter into the appropriate field on your listing’s page to complete the verification process.
Benefits of Verifying Your Google My Business Account
Verifying your Google My Business account has many benefits. Confirming your GMB account allows you to manage your business information across Google Search and Maps. That will enable you to control how your business appears to customers and help ensure that the information displayed is accurate.
In addition, verified businesses can take advantage of features such as Posts, which allow you to let prospective customers know about timely changes and exclusive deals. Being confirmed will also enable you to access Insights, which provides valuable data about how customers interact with your listing.
Overall, taking the time to verify your Google My Business account is well worth it. Doing so gives you greater control over your online presence and can help boost your visibility and reach.
Optimizing Your Profile on Google My Business
Regularly checking and updating is essential to ensure your Google My Business listing information is accurate and up-to-date. You can ensure you get the most out of your Google My Business Insurance and that it helps you draw in new clients. If you manage a local business, you know how important it is to be visible in search engine results. One way to improve your chances of being found by potential customers is to optimize your profile on Google My Business (GMB).
You can do a few straightforward actions to optimize your GMB profile and make sure it’s working hard for you:
Include all relevant information.
Ensure your GMB listing includes all the essential specifics of your company, including your name, address, phone number, website, opening hours, etc.
Use keyword-rich descriptions
Give descriptions of your products and services packed with keywords in the “About” section and elsewhere on your GMB profile. That will help Google match your listing with relevant searches and give potential customers an idea of what they can expect from your business.
Add photos and videos
Visual content is always a great addition to any online profile; GMB is no exception. Including images and videos of your company can be beneficial. It stands out in search results and gives potential customers a better idea of your offer. Make sure all your visual content is high-quality and relevant to your business.
Essential Information to Include on Your Profile
You must provide some essential information to verify your Google My Business account. That includes your name, address, and phone number. You will also need to give a public business email address. You can verify your account once you have provided all of this information.
Tips for Keeping Your Google My Business Profile Up to Date
The most crucial thing you can do for your business is to verify your Google My Business (GMB) listing. That ensures that your business information is accurate and up-to-date, giving potential customers the confidence that they’re dealing with a reputable business.
Here are some tips for keeping your GMB profile up to date:
Claim and verify your listing.
This step is essential to have control over your listing and ensure that all information is accurate. To claim your listing, go to https://www.google.com/business/. After you have claimed your listing, you can make changes to your company—for example, information, adding photos, and responding to reviews. Always maintain a constant NAP (name, address, and phone number) online listings, including your website and social media profiles.
Keep your business hours up to date.
Ensure that your listed hours reflect your current business hours, significantly if they change due to COVID-19 or seasonal fluctuations. You can update your hours by signing into Google My Business and clicking “Info” from the menu option, then selecting “Edit Hours” next to Hours of Operation.
Add relevant categories.
Choosing the correct types is essential for helping customers find you in search results. When adding classes, be as specific as possible while remaining relevant to what potential customers might be searching for.
Verifying your Google My Business Account can be a great way to help increase visibility and trust with potential customers. With detailed information and customer reviews, it’s easy for customers to find the right business that meets their needs. By following these steps, you’ll have an easier time verifying your account and ensuring that all features are fully functional so customers can easily access them. Remember, verifying your GMB account is vital in helping make sure you show up on the SERP when people search for businesses like yours online!
Creating and authenticating your Google My Business account is essential for any business looking to become more visible online. By taking a few minutes to complete the verification process, you can get your business listed so potential clients can quickly access it in Google Maps and find you. Furthermore, being verified also gives you access to additional features, such as analytics, that can help inform future decisions about how best to market your business online. With these tips in mind, it’s time to start promoting yourself with a verified Google My Business account! Thanks for Reading!